I have purchased five of these lipsticks and think they are a great drugstore lipstick. The ones I own have great color pigment and lasting ability. The red one (flame) stains lips and does not come off easily, which is great if you like a stain.
Bright, gorgeous color that can transform your day and your lips. Enriched with Silk Therapy Complex, our formula helps sustain moisture levels and helps create soft, smooth, beautiful lips in just 7 days.*
* vs. bare lips
These lipsticks feel light and slippery/smooth on the lips, but not dry or sticky. They have an almost gel like consistency, with the exception of Enchantress which has glitter in it. My usually dry lips feel comfortable with these lipsticks on. The smell isn't horrible, but there is a slight smell. The wear is different with different colors. The darker colors seem to last longer. Delight was the sheerest of the five and had an almost glossy consistency.
The price ranges from place to place but is around the $5-7 range.
I really recommend these. Some people will not purchase CoverGirl because they are not cruelty free and I totally respect that. But, if you are like me and you purchase based on quality, these are a great option.