It Cosmetics Vitality Cheek Flush- Matte Sweet Apple- Review

It Cosmetics is one of my new favorite brands, simply because they have no-brainer products that work. Because of the science behind them, I don't have to think about whether I am going to break our or have sensitivity to a product. I can just use it and not think. The company spends years on each product before they even think about releasing it, to ensure they work for everyone!

Let me introduce you to my newest love from the brand:

Vitality Cheek Flush- Matte Sweet Apple

I was lucky enough to get my hands on this baby and I am so happy I did.

This matte raspberry toned cheek stain, is Snow White's cheeks in pan form. It is a perfect raspberry flush. The formula is matte, but a modern matte. It is not flat or dry like a matte traditionally is. It is a more well-rounded version that melts into the skin and looks natural, as in skin like. Never flat, powdery, dusty, chalky or boring.
This formula is probably the longest lasting blush I have ever used. The color does not wear off or fade until I take it off. That is saying a lot from the girl who struggles with getting blushes to stay on. It is very easy to remove with my regular face wash, so don't let the stain part scare you.
To apply, use the tiniest amount. This little compact packs a huge punch and those flushed cheeks can turn to clown cheeks quick! Less is way more than enough.

Indoor lighting


heavy swatch/ blended swatch

Luxe French Boutique Blush brush

The brush has a super soft, luxurious feel, that grabs the perfect amount of product for application. (When choosing a brush for a very pigmented blush, choose a loose, fluffy, blush brush as opposed to a stiff, compact, blush brush, to get a sheerer wash of color.)

Buy HERE- It Cosmetics Vitality Cheek Flush, Matte SweetApple

*This product was sent to me as a gift. I always give an honest review!

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